Brand Identity
Namíru
Tailored care across disciplines — all in one place.
- Client
- Rovnátka s.r.o.
- Year
- 2025
- Industry
- Self care center
Scope
- Logo redesign
- Visual identity
- Typography
- Color System
- Brand Guidelines
- Neon sign
Context
Namíru is a medical house offering orthodontics, physiotherapy, aesthetic treatments, dental hygiene, and laboratory services under one roof.
The challenge was to create a unified visual identity capable of connecting multiple disciplines while keeping each one easy to recognize.
A flexible color-coded system was developed to strengthen the master brand and improve navigation across the entire service portfolio.
Approach
- 01
Unification – Bring multiple disciplines under one clear identity without losing their individuality.
- 02
Clarity across services – Make it immediately obvious where the patient is within the system.
- 03
Human professionalism – Balance expertise with a more human, approachable tone.
- 04
System through color – Use color as a primary navigation tool across digital, print, and physical space.
Let's make it work.
Have a project in mind — or just an idea that needs direction?
I'm open to new projects, collaborations, and opportunities.
Tell me what you're working on, and we'll figure out the right approach together.
I typically reply to enquiries within 48 hours.